Transportation · Sales · AI tools
I'm Anthony Aguilar, a business development director with 13 years in transportation. After a decade leading and coaching sales teams, I now sell directly to customers. I listen for what customers and operators actually need and turn those needs into working tools.
01Selected work
Each project started with a need I saw in sales and operations. The case studies cover what I noticed, what I decided, what changed and what isn't done yet. Every screen is a real capture of the live product.
Hosted CRM for small businesses and sellers
A live web CRM built around customers, conversations, planned follow-ups and deals.
My roleProduct owner and builder. I defined the workflow, made the scope and release calls, and built it with AI coding tools and agents.
Live
Public library of documented AI use in logistics
A free, no-login site that records how freight and logistics companies report using AI, with the strength of each source labelled.
My roleFounder. I set the scope and evidence standards and made the name, domain and business-model calls; AI agents handle much of the build and daily research under those rules.
Live
Read the case study: AI & Freight aiandfreight.com (opens in a new tab)
Free, open-source territory map for freight and industrial sales reps
See where your customers are on a map, then search around your book of business for other prospects. It runs in the browser with no account and no application backend.
My roleCreator and maintainer. I built it for my own territory, then opened it up as a public tool, set the privacy and data rules, and built it with AI coding assistants.
Public, open source
Read the case study: Territory Atlas territory-atlas.pages.dev (opens in a new tab)
02Experience
Thirteen years in transportation, including four progressive roles across frontline sales leadership, sales operations and business development. This is where I learned to lead people, read what customers need and grow accounts. Today I'm in a direct selling role, winning new customers myself.
January 2025 – present Current
A direct selling role. I win new truckload customers: target the right prospects, learn how their transportation network actually runs, and match it to the right asset-based service. I own opportunities from first outreach through account growth.
2022 – December 2024
Led a sales team responsible for an established book of business. Worked across the enterprise to strengthen retention and grow revenue across multiple logistics services.
2015 – 2022
Managed and coached sales professionals while improving sales processes, systems, technology and automation.
2014 – 2015
Developed sales associates, taught commercial discovery, and led the mentors who supported the leadership pipeline.
Across ten years in leadership roles, from coaching new sellers to leading a sales team, I set clear direction, gave practical feedback and fixed the processes that slowed people down.
Customers and operators rarely ask for software. They describe a missed follow-up, a claim they can't check or a territory they can't see. I define that problem before anything gets built.
How that shaped ReoI build with AI coding tools and agents, test the result against the real workflow, write down what isn't done, and use what I learn to improve the next version.
See the work03Approach
I like understanding how things work and finding ways to make them better. AI tools and agents help me build and test ideas; my experience helps me decide which problems are worth solving.
Start with the person doing the work. Find the missed follow-up, the scattered information or the extra steps that get in the way.
Bring together what I know about customers, sales and operations to make the problem clear and the idea useful.
Use AI coding assistants to turn an idea into something I can try, question and improve. A working tool teaches more than a pitch.
Check the details, test the workflow and stay honest about what is ready. Use what I learn to make the next version better.
04Contact
For opportunities or a conversation about my work, connect with me on LinkedIn.